Brand Registry unlocks the tools that protect your brand and accelerate growth.

From eligibility and enrollment to protection and analytics, we handle the process end-to-end, so you can use Amazon’s brand-only features (A+ Content, Storefront, Brand Analytics, Report a Violation, Transparency) with confidence.

Start Your Brand Registry Enrollment

What Brand Registry actually does

Brand Registry is Amazon’s gateway to enhanced protection and premium merchandising.

With a valid trademark and correct brand ownership, you gain access to A+ Content and Brand Storefronts, Brand Analytics and Search Query Performance, Report a Violation tools, and programs like Transparency and Project Zero.

Enrollment can be confusing, and missing one detail delays everything.

We streamline eligibility (trademark classes, jurisdictions, owner alignment), manage the enrollment and verification steps, and configure brand settings so your catalog, brand assets, and protection workflows are ready to go.

We help you leverage the brand only toolset for discoverability, conversion, and enforcement, while staying compliant.

If you do not yet have a trademark, we coordinate Amazon IP Accelerator.

This gives you a fast legal filing path and earlier access to Brand Registry, so you can launch A+, your Storefront, and protection tools sooner.

How it works

  1. Verify IP & Eligibility

    We confirm trademark and owner alignment by country/class, gather required documentation, and map any gaps to fix before applying.

  2. Enroll & Configure Brand

    We submit and track the application, manage verification codes, and configure brand settings, users, and roles once approved.

  3. Protect & Leverage Tools

    We roll out A+ and Storefront, stand up Report a Violation workflows, and activate Brand Analytics/Search Query Performance for ongoing insights.

Key optimizations we focus on

Eligibility & Trademarks
We audit trademark status (country, class, owner), brand naming consistency, and logo usage so your application passes quickly and cleanly.
Enrollment & Verification
We handle application submission, correspondence, and verification codes—including coordination with your trademark agent—reducing back-and-forth and delays.
IP Accelerator for new trademarks
If you don’t have a registered mark, we coordinate Amazon’s IP Accelerator program, connecting you with vetted law firms to file quickly. You’ll typically receive Brand Registry access earlier while the mark proceeds, so we can launch A+, Storefront, and enforcement faster.
Brand Storefront & A+ Content
We configure your Store and A+ templates, aligning visuals and messaging with compliance. This boosts conversion and time-on-page across the catalog.
Protection & Enforcement
We set up Report a Violation workflows, monitor common abuse types, and document evidence. For qualified brands, we advise on Transparency and Project Zero.
Brand Analytics & SQP
We enable dashboards, define KPI views (Search Query Performance, Item Comparison, Market Basket), and fold insights into optimization and ad strategy.
Brands that enroll and configure Brand Registry properly see faster takedowns, stronger conversion from A+ and Stores, and clearer insights from Brand Analytics.
Get Your Eligibility Assessed

Quick answers

Do I need a registered trademark?
Yes, Brand Registry requires an approved trademark (varies by country). If you’re mid-filing, we’ll advise timing and options by market.
What if I don’t have a trademark yet?
You can still move forward using Amazon IP Accelerator. We’ll coordinate the filing and use Amazon’s early-access pathway to get you into Brand Registry sooner, then continue with protection and merchandising setup once approved.
How long does enrollment take?
Most brands complete in 2–4 weeks after documents are ready. Delays typically come from verification code handling, we manage that for you.
What changes after I’m approved?
You’ll gain A+, Storefront, Brand Analytics/SQP, and enforcement tools. We’ll configure roles and workflows so your team can act quickly.
Can you help with enforcement?
Yes. We prepare evidence, streamline submissions, and track outcomes. We’ll also suggest proactive programs like Transparency where appropriate.
Start My Brand Registry

Related Services

We fuse the art of sales with science.

To win at eCommerce, Amazon, or DTC, you need both a sharp read on buyer behavior and disciplined math. We translate signals into strategy, then into systems that scale. That’s how we convert insight into revenue that compounds.

We’re not freelancers. We’re Amazon operators, growth marketers, UX strategists, and developers working as one team, so you get seamless execution, faster cycles, and measurable lift.

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